IGF 2025 Day 0 Event #261 Navigating Ethical Dilemmas in AI-Generated Content

    RNW Media
    Galia Guajardo, RNW Media, Civil Society, Latin America and the Caribbean

    Speakers

    Inssaf Ben Nassar, RNW Media, Civil Society Lei Ma, RNW Media, Civil Society Surabhi Srivastava, RNW Media, Civil Society

    Onsite Moderator
    Inssaf Ben Nassar, RNW Media, Civil Society
    Online Moderator
    Galia Guajardo, RNW Media, Civil Society, Latin America and the Caribbean
    Rapporteur
    Galia Guajardo, RNW Media, Civil Society, Latin America and the Caribbean
    SDGs

    9. Industry, Innovation and Infrastructure


    Targets: 9. Industry, Innovation and Infrastructure

    Format

    Classroom

    Because this room layout allows us to break into groups to do the role-playing segment, also ideally there is a wall space or a white board where we can use post-its or write feedback and ideas provided by the session participants.

    Duration (minutes)
    60
    Description

    This interactive workshop will engage participants in exploring the ethical implications of AI in storytelling and content creation by employing the following steps: Introducing participants to ethics of AI and reflecting collectively on its implications for digital media makers, including presenting the Haarlem Declaration – our blueprint for applying AI ethically and responsibly across various digital media activities and functions Discussing and unpacking the interlinkages between ethical use of AI and content generation, with specific focus on content authentication. This will entail undertaking scenario simulation with participants tapping into the editorial workflow to analyse and discuss the use of AI tools from content creation to publishing by applying an Ethical AI Checklist, where participants will be asked to provide feedback on its effectiveness to support media makers to ensure that AI tools are used ethically, centering human experiences/ and values. This scenario simulation will also offer an opportunity for participants to reflect about the parameters embedded in content authentication and increase awareness among audiences' awareness about these parameters to sustain ethical storytelling and build their trust with audiences in the long term. The session will conclude with requesting the participants to contribute beyond the workshop in further refining and fine-tuning the Ethical AI Checklist by inviting their colleagues and networks to pilot the checklist in their everyday work related to content authentication and generation to assess its effectiveness, feasibility and usefulness. As RNW Media we will follow-up with the goal of sharing the updated version of the Ethical AI Checklist by September 2025.

    To ensure seamless interaction between onsite and online participants, this session will use a hybrid engagement model with interactive digital tools. A live-streamed discussion will allow both online and onsite attendees to participate in real time. RNW Media has a training centre, RNTC were we have experience providing hybrid sessions. Our facilitation strategies designed by our in-house learning design experts include: Interactive polling and Q&A using tools like Mentimeter to gather instant feedback from all participants. Collaborative document editing via Mural boards to co-create the draft Ethical AI Checklist. Breakout group discussions (both in-room and virtual) to ensure diverse perspectives contribute to the conversation (with moderation and facilitation by our experts)